InfoSearched
Today we are exploring the world of podcasting. Podcast monetization is a little different from YouTube, and this video will explain how podcast CPMs and networks function.
Podcasts have become extremely popular- with just about every celebrity, influencers and media company creating one. I’ve found that for the amount of time it takes to create a podcast, it can be very lucrative (much more than YouTube). With the same amount of views, you would make significantly more with a podcast. However, it’s much more difficult to gain a following on a podcast than on YouTube. You generally need to already have a following of people on a different platform- although it is possible to start one on its own and grow it through collaboration with other podcasts.
